Patel Manufacturing had strong industry relationships but no digital presence. Their website generated zero leads and they had no systematic way to reach new enterprise buyers. Their sales team was entirely dependent on word of mouth.
What we did
- Rebuilt LinkedIn company page and launched a 6-month thought leadership content program
- Created industry-specific LinkedIn Ads targeting procurement managers and factory owners
- Built landing pages for each industrial product category with detailed spec sheets
- Set up Google Search Ads for high-intent B2B industrial keyword terms
- Implemented a CRM lead capture system with automated follow-up sequences
- Produced 3 case study videos of existing client successes for credibility
The results
- 5x Increase: In qualified enterprise leads per month
- ₹12L+: In sales pipeline generated in 90 days
- 93% Reduction: In customer acquisition cost vs previous outbound
- 28: Enterprise RFQs received in first quarter
- 2: Major new contracts signed from digital leads
“We went from zero digital leads to filling our sales pipeline entirely from online. Agrawal Media completely changed how we think about business development.”
Arvind Patel, Managing Director, Patel Manufacturing Co.
